Every way a US business can raise money, cheapest first
The funding ladder
Borrowing is ranked by what the money costs, from free or nearly free on the first step to expensive or fast on the last. The steps are an order, not a price. Cost figures are only shown on a route's own page, where a source gives them.
Selling shares is a separate climb. It costs no interest, so it is ranked by how much ownership and control you give up instead of a made-up interest rate. Over time it can be the most expensive money of all.
Pick a step, or a rung on the ladder, to see its routes, each with an upside and a downside.
Watch · latest briefing
updated November 1, 2026 · next Sunday, November 15- 1USDA's SPUR loan guarantees: 90% of a loan for a meat, poultry or seafood plant, rural or not
- 2SBA surety bond guarantees cost most contractors more from November 30
- 3EXIM's charter: two months left, and no action on the bill to extend it
- 1Nov 2: Comments close on USDA's new REAP rule
- 2Nov 15: The SBA's new commercialization standards for SBIR and STTR firms take effect
- 3Nov 20: Comments close on the SBA's proposed new size standards
Information, not advice. Read the disclaimer.
L0 · Borrowing · rung 1 of 5
Free or nearly free
Little or no cash cost, though most take time and admin. Some bring money in, and a few have small fees. The routes below are grouped by type, not ranked.
- Routes
- 13
- Speed
- Days to 6 months or more
- Personal guarantee likely
- 0 of 13
- Secured on assets or invoices
- 1 of 13
Own cash and no-cost3
Speed: Days
- + Upside
- Costs nothing and gives up no ownership
- − Downside
- Some customers will not pay up front, or will want a discount for it
Speed: Days·Not a raise
You collect money you are already owed, sooner. No new money comes in.
- + Upside
- Costs nothing, and federal interest is paid without being asked for
- − Downside
- Brings in only what you are owed, not new money
Speed: Weeks
- + Upside
- Usually costs nothing if you pay within the terms
- − Downside
- New businesses may have to pay upfront at first
Grants, tax credits and prizes7
Speed: 6 months or more
- + Upside
- No application, interest or repayment; you claim it on your return
- − Downside
- Helps only if you owe tax
Speed: 6 months or more
- + Upside
- Prizes are money you do not repay, and take no ownership
- − Downside
- Competitive, with uncertain results
Speed: Months
- + Upside
- No repayment and no ownership given up
- − Downside
- Paid after you spend, at tax time or in later payroll quarters, not upfront
Speed: Months
- + Upside
- Nothing to repay and no ownership given up
- − Downside
- Only for research that matches an agency's published topic
Speed: 6 months or more
- + Upside
- Money you do not repay if you meet the terms
- − Downside
- Rare and competitive, with set application windows
Speed: Months
- + Upside
- Money you do not repay for the costs of finding foreign customers
- − Downside
- Pays only for export marketing and market entry, not for making or shipping goods
Speed: 6 months or more
- + Upside
- Money you do not repay
- − Downside
- Neither program was taking new grant applications on October 20, 2026
Supplier and buyer-led finance1
Speed: Weeks
- + Upside
- No interest and no separate fee
- − Downside
- Only for federal contracts, and only when the contract includes it
Crowdfunding and community finance2
Speed: Weeks
- + Upside
- Nothing to repay and no shares given up
- − Downside
- People rarely give to a business run for profit
Speed: Months
- + Upside
- No repayment, no interest and no shares given up
- − Downside
- Needs an audience and a lot of promotion to succeed
See L0 on the list of all routesCompare routes
Information, not advice. Ordered by cost, never by who pays. Disclaimer
L1 · Borrowing · rung 2 of 5
Very cheap or subsidised
Borrowing on better terms than the market, usually because a public body, community lender or large buyer is involved. The routes below are grouped by type, not ranked.
- Routes
- 11
- Speed
- Days to 6 months or more
- Personal guarantee likely
- 5 of 11
- Secured on assets or invoices
- 9 of 11
Own cash and no-cost1
Speed: Days·Not a raise
You pay a tax bill you owe over time. No new money comes in.
- + Upside
- Spreads a tax bill you cannot pay at once
- − Downside
- Not new money; it only delays a payment you owe
Government-backed and community lending8
Speed: Weeks·Personal guarantee likely
- + Upside
- Set up to lend to businesses and people that banks often turn down
- − Downside
- Only serves its own target market, so not every business qualifies with every CDFI
Speed: 6 months or more·Personal guarantee likely
- + Upside
- A tax-exempt rate, which can be lower than a bank loan
- − Downside
- Only for manufacturing facilities, up to $10 million
Speed: 6 months or more
- + Upside
- Lower rates, longer terms and more flexible features than the market usually offers
- − Downside
- Only for businesses and projects in low-income communities
Speed: Months
- + Upside
- Often below market rates, with patient and flexible terms
- − Downside
- Only for work that matches a funder's charitable mission
Speed: Months·Personal guarantee likely
- + Upside
- Long fixed-rate terms for property and equipment
- − Downside
- Only for fixed assets, not working capital or inventory
Speed: Weeks
- + Upside
- Low fixed rates, capped by the SBA
- − Downside
- Only after a declared disaster, and only in the declared area
Speed: Weeks·Personal guarantee likely
- + Upside
- Made for small amounts: the average microloan is about $13,000
- − Downside
- At most $50,000, and generally no more than $10,000
Speed: Months
- + Upside
- Direct loans have fixed rates set by FSA (5.375% to 6.25% in October 2026), and down payment loans are 2.25%
- − Downside
- Only for family farms run by their owners, not for other rural businesses
Supplier and buyer-led finance2
Speed: Months·Personal guarantee likely
- + Upside
- Covers part of the price without a second bank loan
- − Downside
- Not every seller can or will wait to be paid
Speed: Days
- + Upside
- Get paid before the due date, only for the invoices you choose
- − Downside
- Only available if your customer runs a program and offers it to you
See L1 on the list of all routesCompare routes
Information, not advice. Ordered by cost, never by who pays. Disclaimer
L2 · Borrowing · rung 3 of 5
Mainstream secured debt
Standard borrowing from banks, credit unions and mainstream lenders, often secured on assets or backed by a personal guarantee. The routes below are grouped by type, not ranked.
- Routes
- 15
- Speed
- Days to months
- Personal guarantee likely
- 8 of 15
- Secured on assets or invoices
- 12 of 15
Own cash and no-cost1
Speed: Weeks
- + Upside
- No loan to repay and no interest
- − Downside
- Puts your retirement savings at risk in a single new business
Government-backed and community lending7
Speed: Weeks
- + Upside
- Lets you borrow more against the same export inventory and receivables
- − Downside
- Unless Congress extends EXIM's charter, it can take on no new guarantees or policies after December 31, 2026
Speed: Months·Personal guarantee likely
- + Upside
- Long terms, up to 25 years for real estate, keep monthly payments lower
- − Downside
- Every owner of 20% or more must guarantee the whole loan personally
Speed: Weeks·Personal guarantee likely
- + Upside
- A 90% guarantee makes lenders more willing to finance export orders and foreign receivables
- − Downside
- Only for exporting (or, for International Trade loans, competing with imports)
Speed: Weeks·Personal guarantee likely
- + Upside
- Less SBA paperwork than a standard 7(a) loan; the lender uses its own forms and decides without SBA review
- − Downside
- Up to $500,000 only
Speed: Months·Personal guarantee likely
- + Upside
- The SBA caps the interest rate and the guaranty fee
- − Downside
- Owners of 20% or more usually guarantee the line personally
Speed: Months·Personal guarantee likely
- + Upside
- Can turn a lender's no into a yes when your collateral or credit history falls short
- − Downside
- What is available differs by state, and some programs may close as their money runs out
Speed: Months
- + Upside
- Terms of up to 40 years keep payments low on buildings and long-life equipment
- − Downside
- Only for projects in rural areas
Bank and mainstream debt7
Speed: Weeks·Personal guarantee likely
- + Upside
- Usually cheaper than online lenders or sales-based finance
- − Downside
- Harder to get for new businesses, or without collateral
Speed: Days·Personal guarantee likely
- + Upside
- Quick to get and simple to use for small, regular costs
- − Downside
- Expensive if you carry a balance
Speed: Weeks·Personal guarantee likely
- + Upside
- Borrow only what you need, when you need it
- − Downside
- Rates vary widely and can be high for newer or riskier businesses
Speed: Months
- + Upside
- Long repayment schedules keep each payment lower
- − Downside
- You need a deposit, and pay for the appraisal, environmental report and legal work
Speed: Weeks
- + Upside
- Up to 100% of the equipment's cost, so little cash up front
- − Downside
- You may pay more in total than buying, and own nothing at the end of a fair market value lease
Speed: Weeks
- + Upside
- The equipment usually secures the deal, so you may not need other collateral
- − Downside
- Only for equipment, not wages, rent or stock
Speed: Weeks
- + Upside
- The lender looks at your own credit and home equity, not the business's track record
- − Downside
- The debt is yours, whatever happens to the business
See L2 on the list of all routesCompare routes
Information, not advice. Ordered by cost, never by who pays. Disclaimer
L3 · Borrowing · rung 4 of 5
Specialist secured debt
Borrowing secured on specific assets such as invoices or inventory, with more fees and conditions than mainstream debt. The routes below are grouped by type, not ranked.
- Routes
- 10
- Speed
- Days to months
- Personal guarantee likely
- 1 of 10
- Secured on assets or invoices
- 9 of 10
Bank and mainstream debt1
Speed: Weeks
- + Upside
- Gives you more runway with less dilution than raising the same amount in shares
- − Downside
- The lender takes a lien on all your assets, often including a block on pledging your intellectual property
Asset-based and specialist lending8
Speed: Weeks
- + Upside
- Customers usually keep paying you, so they need not know you borrow against their invoices
- − Downside
- You still chase your own late payers; the lender does not take that on
Speed: Weeks
- + Upside
- The amount you can borrow grows with your sales and stock
- − Downside
- Often more expensive than other commercial loans
Speed: Weeks
- + Upside
- Pays for stock you could not otherwise afford to hold
- − Downside
- Inventory loans lend much less than the stock's value
Speed: Days
- + Upside
- Turns unpaid invoices into cash before your customers pay
- − Downside
- Your customers usually pay the factor, so they know you use one
Speed: Months
- + Upside
- Larger and more flexible loans than a bank may offer, with terms negotiated directly with the lender
- − Downside
- Costs more than bank debt
Speed: Weeks·Personal guarantee likely
- + Upside
- Lets you take an order larger than your cash would allow
- − Downside
- Pays only the costs of a specific order, never your profit or general expenses
Speed: Days
- + Upside
- You choose which invoices to sell and when, with no ongoing agreement
- − Downside
- Each deal is priced on its own, so check the cost of every one
Speed: Weeks
- + Upside
- Lets you trade with new or distant partners without trusting them to pay or ship first
- − Downside
- Fees on every step, and LCs are relatively expensive in transaction costs
Public and quasi-public markets1
Speed: Months
- + Upside
- Large sums for long terms without giving up shares
- − Downside
- Suits only established, larger companies with audited financial statements
See L3 on the list of all routesCompare routes
Information, not advice. Ordered by cost, never by who pays. Disclaimer
L4 · Borrowing · rung 5 of 5
Expensive or fast
Quick to arrange, often unsecured, and usually the most expensive way to borrow. The routes below are grouped by type, not ranked.
- Routes
- 5
- Speed
- Days to weeks
- Personal guarantee likely
- 3 of 5
- Secured on assets or invoices
- 1 of 5
Alternative and fast debt5
Speed: Weeks
- + Upside
- Can be quick, because hard money lenders look mainly at the property
- − Downside
- Hard money is expensive, with high interest and upfront fees
Speed: Days
- + Upside
- Quick, with an offer based on sales data the platform already has
- − Downside
- Only from a platform you already sell through or take payments with
Speed: Days·Personal guarantee likely
- + Upside
- Fast to arrange
- − Downside
- Usually much more expensive than bank, SBA or community lending
Speed: Days·Personal guarantee likely
- + Upside
- Fast decisions and funding, often within days
- − Downside
- Usually much more expensive than bank, SBA or community loans
Speed: Days·Personal guarantee likely
- + Upside
- Payments fall when revenue falls
- − Downside
- Expensive, especially when repaid quickly
See L4 on the list of all routesCompare routes
Information, not advice. Ordered by cost, never by who pays. Disclaimer
E1 · Equity · rung 1 of 3
Light dilution
You sell a small share of the company, usually to many small investors or people you know, and keep control of how it is run. The routes below are grouped by type, not ranked.
- Routes
- 6
- Speed
- Weeks to months
- You give up
- A small share of the business
Crowdfunding and community finance3
Speed: Months
- + Upside
- Members who invest are also customers or workers, with a reason to support the business
- − Downside
- Raises only what members can afford
Speed: Months
- + Upside
- Lets customers, neighbors and local supporters invest, not only wealthy investors
- − Downside
- Only residents of your state can buy, and investors can resell only in-state for six months
Speed: Months
- + Upside
- Raise money from your customers and community, not only from wealthy investors
- − Downside
- Your finances, owners and plans become public on EDGAR
Private equity investment1
Speed: Weeks
- + Upside
- Often quick and on flexible terms
- − Downside
- Small amounts compared with angels or venture capital
Hybrid instruments2
Speed: Weeks
- + Upside
- Puts off agreeing a valuation until a priced round
- − Downside
- It is debt, with interest and a maturity date
Speed: Weeks
- + Upside
- Quick and cheap to agree, often on a standard form
- − Downside
- Ownership given up is not fixed until conversion, and several SAFEs add up
See E1 on the list of all routesCompare routes
Information, not advice. Ordered by cost, never by who pays. Disclaimer
E2 · Equity · rung 2 of 3
Significant dilution and investor rights
Investors take a meaningful stake and usually get rights such as a board seat, a veto over big decisions, or a preferred return. The routes below are grouped by type, not ranked.
- Routes
- 8
- Speed
- Months to 6 months or more
- You give up
- A significant share, plus investor rights
Private equity investment5
Speed: Months
- + Upside
- No repayments, and investors share the risk
- − Downside
- You give up a share of the company and some control over decisions
Speed: 6 months or more
- + Upside
- Money plus the corporate's customers, distribution, know-how and reputation
- − Downside
- Only if your business fits the investor's strategy
Speed: 6 months or more
- + Upside
- Patient money, with no fund deadline to sell
- − Downside
- Hard to find, since family offices do not advertise and most deals start with an introduction
Speed: 6 months or more
- + Upside
- Investors have a tax reason to put money into businesses in low-income areas
- − Downside
- The business must keep meeting the zone tests for years, or the fund loses its benefit
Speed: 6 months or more
- + Upside
- Large sums to grow quickly, with no repayments
- − Downside
- Only suits companies that could grow very large
Public and quasi-public markets1
Speed: Months·Not a raise
Existing shareholders sell shares. The company gets no new money.
- + Upside
- Founders, employees and early investors can turn some shares into cash before a sale or listing
- − Downside
- Raises no money for the company
Tokens and digital assets2
Speed: Months
- + Upside
- Can reach buyers who want to use or hold the network's token
- − Downside
- Most token sales to raise money are still securities offerings, with their limits and filings
Speed: 6 months or more
- + Upside
- Blockchain records can make transfers and record-keeping faster
- − Downside
- No lighter rules, because the securities laws apply in full
See E2 on the list of all routesCompare routes
Information, not advice. Ordered by cost, never by who pays. Disclaimer
E3 · Equity · rung 3 of 3
Major dilution, loss of control or public obligations
Investors take control, or the company becomes publicly traded and takes on ongoing public rules, costs and scrutiny. The routes below are grouped by type, not ranked.
- Routes
- 6
- Speed
- Months to 6 months or more
- You give up
- Control, or the duties of a public company
Private equity investment3
Speed: 6 months or more·Not a raise
Owners sell shares to a retirement plan for staff. No new money comes in.
- + Upside
- Owners can sell without finding an outside buyer, and the business stays independent
- − Downside
- Does not raise money for the business. The company's cash goes to paying for the shares
Speed: 6 months or more·Personal guarantee likely
- + Upside
- Owners can sell to people who already know the business, its customers and its staff
- − Downside
- The business carries the debt that paid for it, which leaves less room to invest
Speed: 6 months or more
- + Upside
- Large sums, and owners can sell some or all of their shares
- − Downside
- You usually give up control, and often a board majority
Public and quasi-public markets3
Speed: Months
- + Upside
- A way for investors to trade the company's shares without an exchange listing
- − Downside
- Raises no money by itself
Speed: 6 months or more
- + Upside
- Raise up to $75 million from the general public, not only from accredited investors
- − Downside
- Nothing can be sold until the SEC qualifies the offering, after its staff review
Speed: 6 months or more
- + Upside
- Access to large amounts of capital, now and later
- − Downside
- High transaction costs and a long, demanding process
See E3 on the list of all routesCompare routes
Information, not advice. Ordered by cost, never by who pays. Disclaimer